LEGO says girls don’t like LEGOs … by Shelby Knox, Change.org


Change.org
Tell LEGO: Stop marketing sexist toys to girls
Sign the Petition

Iconic toy brand LEGO recently launched a new line of toys meant just for girls — but two young women, Bailey Shoemaker-Richards and Stephanie Cole, think the products are unfairly “dumbed down” for girls.

The new line is called LadyFigs, and it’s made up of busty, pastel-colored figurines that come with interests like shopping, hair-dressing, and lounging at the beach. The uninspired toys even come with pre-assembled environments — so there is no assembly (or imagination) required.

Bailey and Stephanie say they’re frustrated that LEGO is pushing outdated gender roles on girls and cheating them of the opportunity to build and discover. So they took to the internet, blogging about what they call the new “Barbielicious” LEGOs and petitioning the toy company to lose the sexist LadyFigs line and go back to empowering both boys and girls with its original products. Click here to sign Bailey and Stephanie’s petition today.

LEGO hasn’t always thought its toys were only for boys. In the 1980s, the company was actually celebrated for a major advertising campaign that spotlighted a young girl and her LEGO creation with the tagline “What it is is beautiful.” But since then, LEGO reversed course and decided to market its products only to boys.

The company claims its research shows girls just don’t appreciate the original LEGO line. But Bailey and Stephanie argue that with LEGO’s renewed emphasis on boys — featuring only boys in its ads and stocking products in the boys’ aisles of toy stores — it’s no wonder young girls wouldn’t think LEGOs were meant for them.

Bailey and Stephanie’s fight to get LEGO to return to its gender-neutral toys is already making waves, with the Wall Street Journal, New York Times, and Time weighing in on the issue. But LEGO is stubbornly holding its ground and told Business Week that the LadyFigs launch is a “strategic” move to “reach the other 50 percent of the world’s children,” as if girls have never been part of LEGO’s focus.

Public pressure can prove LEGO wrong. If enough people sign Bailey and Stephanie’s petition, it could convince LEGO that the new LadyFigs are bad business and the company should return its focus to empowering boys AND girls with toys that inspire creativity and innovation.

Tell LEGO to stop selling out girls — sign Bailey and Stephanie’s petition today.

Thanks for being a change-maker,

– Shelby and the Change.org team

President Obama Speaks to Environmental Protection Agency Staff


on Jan 10, 2012

President Obama thanks the staff of the Environmental Protection Agency for the work they do, which touches on the lives of every American, from the food we eat, to the water we drink, to the air we breathe. January 10, 2012.

Category:

a message from Al Franken …


I’m writing to thank everyone who helped keep our grassroots organization strong in 2011.

 If you’re a longtime TeamFranken supporter who continued standing with us in 2011: THANK YOU!

 If you made your first contribution in 2011: THANK YOU!

 If your name is Ted: THANK YOU, TED!

 If you could only afford a small gift: THANK YOU!

 If you could afford a large gift, but only gave a small one: THANK YOU ANYWAY!

 If you forgot to give but really meant to and totally would have except you got distracted at the last minute and now you feel awful: THANK YOU, I GUESS — AND PLEASE CLICK HERE TO GIVE NOW AND ALLEVIATE YOUR GUILT!http://www.alfranken.com/page/m/6cf7873/715407ea/31809885/7816454a/2228609982/VEsH/

 If you recruited friends to give: THANK YOU (AND THEM)!

 If you skipped your morning coffee for a week in order to make a contribution: THANK YOU, AND I HOPE YOU DIDN’T SCREW UP ANY IMPORTANT WORK DEADLINES!

 If you gave because you’re married to me: THANKS, FRANNI — I LOVE YOU!

 I’m pretty sure that covers everybody.

 THANK YOU ALL,

 Al

 P.S.: If you contributed because you love our tradition of including an extra “ask” in the P.S. of every email: THAT’S KIND OF WEIRD — BUT THANK YOU, AND WON’T YOU PLEASE CLICK HERE TO MAKE AN ADDITIONAL CONTRIBUTION NOW?

EU Special Offer — Amazing Climate Law!


 

Europe has just launched a ground breaking new climate law that radically reduces carbon pollution by forcing all airlines to pay for emissions. But China’s top-fliers are refusing — and threatening to spark a trade war!

 This ambitious law is like taking 30 million cars off the road each year! It is a huge step forward for our climate. But China’s top three airlines, who together make $3.5 billion in annual profits, are shamefully arguing that it will seriously damage business. In fact, even in the worst case scenario it would mean between a $3 – $10 passenger fee.  30% of their business is global and they want more. If enough of us urge them to put our planet before their extortionate profits, we could convince them to comply.

Let’s show these jet-setters how important public reputation is in global business and appeal to China’s new-found image as a country serious about combating climate change. Sign the petition now and share this with everyone — when we reach 500,000 signatures, we’ll deliver it to the companies with a big splash:

http://www.avaaz.org/en/china_dont_break_climate_law/?vl

Aviation is the fastest-growing source of carbon pollution in the world — it already accounts for more carbon emission than the entire economy of the UK which in and of itself is the world’s 10th biggest carbon polluter. Europe’s new law requires airlines to reduce emissions under the carbon trading system — it’s the only law that effectively combines economic incentive with legal obligation to put the brakes on this industry’s rampant pollution.

But China’s largest airlines are trying to dodge their responsibility, instead spreading false rumours that the rules mean exorbitant costs for both them and their passengers. The truth is airlines that reduce their emissions will make money from fuel saving initiatives. And even those that don’t clean up their ways and instead pass the costs along to passengers are unlikely to feel it — a flight from Beijing to London would cost an additional $1.53 — hardly noticeable compared to ticket prices and other hidden fees we all pay.

Last year US airlines tried to challenge the law with a shady lawsuit and were struck down in EU courts. There’s no reason why record-breaking profitable airlines can’t comply with an affordable climate-saving law. Let’s protect it and fight this latest Chinese threat with people power. These image-conscious airlines won’t be able to ignore our 500,000 strong outcry. Sign this urgent petition now and send it to everyone:

http://www.avaaz.org/en/china_dont_break_climate_law/?vl

The stakes have never been so high in our struggle to stop catastrophic climate change — we must propel every carbon-reducing measure and multiply it. China, as the world’s biggest investor in clean energy, has the power to pull the world onto the right path. Let’s demand that it’s government and businesses support this crucial EU leadership and comply with the law.

With hope and determination,

Jamie, Iain, Alice, Allison, Ricken, Wen-Hua, Wissam and the rest of the Avaaz team

Sources:

China CATA to sue EU on airline carbon rule (Reuters)
http://www.reuters.com/article/2011/12/24/china-eu-emissions-idUSL3E7NO01J20111224

EU’s aviation charge is a drop for China’s airlines (BBC)
http://www.bbc.co.uk/news/science-environment-16423633

 Chinese airlines dig their heels in over EU carbon charge as international dissent grows (The Daily Mail)
http://www.dailymail.co.uk/travel/article-2082586/Emissions-Trading-Scheme-China-airlines-dig-heels-EU-carbon-charge.html#ixzz1ihNBGysI

Asian airlines mull new charges to deal with EU carbon plan (Reuters)
http://www.reuters.com/article/2012/01/06/airlines-asia-idUSL3E8C40E320120106

Carbon Emission Fees for Flights Upheld (The New York Times)
http://www.nytimes.com/2011/12/22/business/global/court-upholds-europes-plan-to-charge-airlines-for-carbon-emissions.html?scp=2&sq=eu%20emissions%20airline%20lawsuit&st=cse

politics,pollution,petitions,pop culture & purses